I have a certain sympathy for concern about poor use of language in the public sphere — preventing it for my clients is my profession, after all — so I understand the frustration underlying today's LTE from Kevin Rawls. Unfortunately it's so badly proofed that it becomes self-satire.
I won't bore you with all the details, but just want to confirm that since there's only one 'd' in 'advertising,' there remains only one in its abbreviation. "Add" is a verb related to math.
I have little doubt that the editor who placed this letter saw at least some of the errors in it, and probably smirked at the irony. But was there any thought about bouncing it back to the writer with a suggestion that he might not want to publish it in that form? A little kindness would have been appropriate in this case, I think.
Previously in this space I have criticized editorial interference in reader expression, both in the LTEs and online comments. It's not the place of editors to arbitrarily change what does not belong to the paper. But it's not right to publish someone's letter as a joke on them, either.
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